- September 12, 2017
- Training Academies, Trainings
Trade Academy
In a dynamically growing sales environment, it is crucial that traders get the knowledge and skills in order to secure the profits of the organizations for which they work for.
The purpose of the current Academy is, in a detailed way, to make the traders familiar with all the basic knowledge that they need to reach their customers and make successful sales.
Academy’s modules
Module 1. Main trading skills
- Sales- step by step
- Types of products
- Explore client’s necessities
- Trader’s personality
- Main methods of sales
- Time management for traders
Module 2. Proactive sales
- Search and Selection of Clients
- Proactive presentation of the company
- Proactive presentation of the product
- Cold calling
- Building of a network
Module 3. Presentation skills for traders
- Presentation of captivating presentations
- Specifics while presenting a product or a service
- Analysis of the auditory
- Aims and structure of the presentation
- Nonverbal communication
- Dealing with troublesome auditory
Module 4. Sales strategies
- Target groups and making profiles of potential clients
- The market and the competition
- Strategic marketing
- Strategic alternatives
Module 5. Communicative strategies on dealing with client’s objections
- NLP communication for traders
- Strategies on dealing with objections
- Managing difficult clients
Module 6. Managing and maintaining relationship with clients
- Realization of the first contact with a client
- Managing a clients’s portfolio
- Relationship with key clients
- Technics for negotiations with clients